Nova Reply

Onboarding, twice as fast

Nova Reply automates replies to customer reviews and social media publishing. In a sales-led model, onboarding has to deliver on the promise made in the demo without tying up the Customer Success team. The challenge: make it fast, clear and engaging.

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onboarding time: from 45 to 20 minutes, freeing up Customer Success.

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of new customers approve their first AI-generated content during onboarding.

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keep the pre-configured themes, without touching advanced settings.

  1. A complex onboarding, under the 20-minute mark

    A conditional flow that only shows the settings tied to the options purchased. Key settings come pre-configured, like review language, with multilingual support for the Belgian market. Opening hours, offers and FAQs are imported from the Google Business Profile: the customer just has to confirm.

  2. Demonstrating value through immediate proof

    Configuring an AI product feels abstract. So every setting shows its effect live: the agent's tone, warm or professional; replies focused on the industry's topics, never going off-topic; visual themes suited to the business, with an instant preview of a real post.

  3. Error handling, accessibility (WCAG) and regulatory compliance

    Errors are prevented at the source: explicit password rules, required fields clearly flagged, a direct jump to whatever is missing. Every opt-in is crystal clear and links to the legal notice. Result: 100% GDPR and AI-transparency compliant, with no drop in conversion.

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