bel RTL
Designed to capture attention from afar
Working on contract at OneTec as UX/UI and graphic designer, I helped turn bel RTL's well-known 'Jeu de la Valise' into a physical game anyone could play in seconds — packed into a branded airstream. Design & advertising, UI and supplier management, from first sketch to production-ready files.
Brainstorm
Framing the activation with OneTec and bel RTL: turning the station's well-known 'Jeu de la Valise' into a physical game anyone could play in seconds while walking past a branded airstream.
Mockup
Designing both sides of the experience: the touchscreen game interface, with its live leaderboard, and the look of the stand itself.
Planning and feasibility
Working out how it physically fits together — screen and suitcase dimensions — so the design holds up in the real world, not just on screen.
Technical files
Production-ready files for every supplier: print artwork, cut sizes and colour references, ready to manufacture.
